GOLDBOD JEWELLERY APPOINTS BOLA RAY AND JOSELYN DUMAS AS BRAND AMBASSADORS
The Ghana Gold Board subsidiary enlists two of Ghana's most prominent media personalities to promote ethical sourcing and local craftsmanship in the global luxury market.
GoldBod Jewellery, a subsidiary of the Ghana Gold Board, has officially appointed media mogul Bola Ray and actress Joselyn Dumas as brand ambassadors in a strategic move to position Ghana as Africa’s premier destination for authentic, ethically sourced gold jewellery.
The announcement, made at an unveiling ceremony at the company’s Accra headquarters, represents a significant step in promoting local value addition to Ghana’s gold resources and showcasing the nation’s craftsmanship on the global stage.
“Bola Ray and Joselyn Dumas embody excellence, authenticity, and sophistication — the core values of the GoldBod Jewellery brand,” stated CEO Sammy Gyamfi, Esq. “Their appointment marks a significant milestone in our mission to add local value to Ghana’s gold resources and redefine our position in the luxury market.”
The partnership aligns with President Mahama’s vision of transforming Ghana into a hub for authentic gold jewellery and ornaments. Both ambassadors will lead brand campaigns, media engagements, and public outreach initiatives to showcase GoldBod’s collections of fine gold and diamond pieces, bespoke ornaments, and luxury accessories.
With Bola Ray’s influential media presence and Joselyn Dumas’s celebrated elegance, GoldBod aims to elevate global appreciation for Ghanaian gold while emphasizing ethical sourcing practices and superior artistry that meet international luxury standards.
Source:NKONKONSA.com
