Artiste manager BullGod has expressed his views on the changing dynamics of music consumption, calling for a shift in focus from traditional music videos to more relevant formats. Speaking on Showbiz Review Xtra with DJ Slim, he advised artists to rethink their strategies in light of current digital trends.
“Do not spend time doing music videos in 2025, it doesn’t make sense anymore,” BullGod stated. He emphasized the declining significance of traditional music videos, noting, “People don’t even consume it no more.” According to the Bullhaus Entertainment CEO, the growing preference for digital tools and interactive formats has ushered in a new era where visualizers dominate. “If you go into research, even experts in the game will tell you visualizers are more effective,” he added, underscoring the shift in consumer behavior.
BullGod also acknowledged the dual nature of the internet, calling it both a “greatest enemy and greatest friend” to artists. He encouraged musicians and producers to leverage the internet’s potential while mitigating its drawbacks.
Finally, he urged the music industry to embrace innovation, adapt to the ever-evolving digital world, and adopt creative approaches that resonate with the current audience preferences.
Source:NKONKONSA.com