The mother of Ghanaian artist Efya Nokturnal, Nana Adwoa Awindor, a well-known television broadcaster, has discussed how her daughter lost a huge project agreement because of unfavorable rumors that spread about her.
Nana Adwoa Awindor revealed that the reports had a negative impact on their business relations with investors in an interview with Joy Prime’s Prime Morning.
Nana Adwoa Awindor claimed that the rumours about Efya caused a significant project contract to fall through, albeit she did not clarify the specifics of the rumour.
She noted how such rumours might negatively affect artists’ opportunities and access to funding.
Despite these difficulties, Nana Adwoa Awindor voiced her conviction that God has a better purpose for Efya.
She also emphasized the emotional toll that such circumstances may take on artists and their families.
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