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STAND UP FOR THE ARTS — Osoode Slams Cash-Driven Celebrity Endorsements In Politics

Ghanaian actor and comedian Osoode has expressed his thoughts on the phenomenon of celebrities associating themselves with political parties, frequently for their own benefit.

In an open discussion monitored by mynewsgh, he voiced worries about the numerous celebrities who rally behind ruling parties, frequently driven by monetary rewards instead of a sincere dedication to advancing the nation—or for the arts sector that contributed to their success.

“When these politicians are in power, you see these celebrities rushing to align with them,” Osoode remarked, reflecting on the common pattern. “They go for what they’re promised, but you rarely see them advocate for meaningful changes that will actually support the arts.”

Osoode emphasized the case of seasoned actor Agya Koo, a prominent advocate of the New Patriotic Party (NPP). Agya Koo had earlier mentioned that he wasn’t anticipating any quick financial gain from his endorsement, indicating a more selfless perspective. Nevertheless, Osoode indicated that this is not true for many individuals.

“It’s not wrong for a celebrity to endorse a party,” he clarified. “The problem is when that endorsement is just for show or for personal gain. Celebrities have influence, and they could use that to demand that politicians address issues in the creative sector.”

Osoode, recognized for his candid opinions on industry matters, contended that there is a core issue when celebrities do not leverage their influence to support the creative sector.

In his view, it’s a missed opportunity. “Celebrities have the platform to tell politicians, ‘If you don’t support us, we—and our fans—won’t support you.’ That’s powerful. But how many of them are willing to put their own gain aside to push for something bigger than themselves?”

Osoode concluded by suggesting that accountability is the missing ingredient. Without it, he said, the endorsements come across as self-serving. “You’ll see them rallying for votes, but when it’s time to speak up for our industry, they’re silent. It makes you wonder why they’re really doing it.”

 

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