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GHANAIANS DON’T DO MUCH TO PROMOTE HIGHLIFE – Amandzeba

The legendary Ghanaian highlife singer, Amandzeba has voiced worries about the inadequate attempts to support and safeguard Ghana’s highlife music genre.

Amandzeba believes that highlife, an essential part of Ghanaian culture with the ability to boost Ghana’s music reputation worldwide, has not received adequate support and exposure from the people of Ghana.

“Collectively, we seem to have failed. We often overlook our heritage, everything. The Chinese can replicate our kente, they can adopt any aspect of our heritage, and we remain silent, admiring them, even though we possess the original, which should be developed here.

“It’s similar to music. When we had highlife, from the beginning, it influenced people along the coast and even as far as Zaire, Congo, and other places. Look at artists like Fela Kuti, Miriam Makeba, Hugh Masekela. They were here [because of highlife],” he said while discussing UNESCO’s move to list highlife as an intangible cultural heritage.

Amandzeba thanked the National Folklore Board and UNESCO for working together to recognize highlife as intangible cultural heritage. Nevertheless, he emphasized the importance of the media taking on the responsibility of ensuring the ongoing success of the genre.

 

 

NKONKONSA.com

 

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